Case Study

Seasonal Email Campaign

Email Marketing

Christmas and spring email programmes driving footfall and online sales for a family-run garden centre.

38% email open rate

Seasonal Email Campaign

38%

Average open rate

12%

Click-through rate

£84k

Attributed revenue

The challenge

Previous email campaigns had low engagement and generic messaging that failed to reflect seasonal peaks and local events.

Our solution

We built segmented automation flows, seasonal creative templates, and click & collect promotion calendars.

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